Insights
As competition in tech markets becomes more dynamic, having the market insights and intelligence to drive strategy is crucial.
digiio’s market insights team are experts in providing the cutting-edge intelligence for tech firms to ensure no drop of effort and no penny of their marketing spend is wasted.
Our insights give visibility on the needs of strategic customers, helping you identify strategic openings for engagement and growth to master the market. Our team collaborates closely with clients to develop the market insights your brand needs to drive revenue and profit.
Action without intelligence is wasted effort.
As competition in tech markets becomes more dynamic, having the market insights and intelligence to drive strategy is crucial.
digiio’s market insights team are experts in providing the cutting-edge intelligence for tech firms to ensure no drop of effort and no penny of their marketing spend is wasted.
Our insights give visibility on the needs of strategic customers, helping you identify strategic openings for engagement and growth to master the market. Our team collaborates closely with clients to develop the market insights your brand needs to drive revenue and profit.
PESTEL
digiio’s PESTEL analysis is a high‑impact, visually-engaging deliverable that drives conversations about the market opportunities and risks facing global businesses today.
Major tech clients leverage our PESTEL for engagement among stakeholders globally and in the UK market ecosystem to enhance collaboration and strategic positioning.
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Customer Profiles
digiio’s Market Insights Team collects and compiles timely insights on strategic customers in the tech sector, their executive leadership teams, and industry trends to give a holistic, concise synthesis to advance strategic objectives.
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Solution Area Breakdown
Macro Analysis
Our highly experienced strategic marketing experts bring their expertise to bear on your market analysis. We can conduct full market scans and deliver PESTEL reporting and other specialist marketing models as a discreet service or in partnership with your internal teams. Rely on us to expose the insights that aid your strategic planning.
Customer Analysis
Our analysts and researchers work on quantitative and qualitative projects across a broad range of disciplines. We can help you map out your customers’ journeys and delve deep into your customers’ minds. As well as identifying trends and flagging areas for action and improvement, we can help you understand how patterns and sentiments change over time.
Competitor Analysis
Feed our analysis and insights about your competitors into your positioning, pricing and other strategic planning. We help you to identify new threats, track existing competitors, review marketing strategies, report on events and analyse engagement. Gain a clear understanding of your competitors’ strengths and weaknesses – and the opportunities and threats for you.
Dashboards, Reports & Graphics
Once we’ve uncovered and delivered the insights you need, our creatives help you present your insights in easily digestible formats – whether for your internal or external audiences. In eye-popping infographics, high-level summaries for busy C-suite executives, detailed reports for your subject matter experts or fabulous explainer videos, our team brings creativity and fresh ideas.